How GutCheck’s Suite of Research Solutions Helped Guide Noodle’s B2C Business Strategy

Noodle Partners, Inc, a certified B Corp whose mission is to make world-class education more 
accessible, transparent, collaborative, and on-demand than ever, was established in early 2019 
with a set of online offerings via their elite university partners.

Noodle asked GutCheck to help them better understand the B2C online education landscape and get to know their consumer on a much deeper level. Noodle was able to gain a deep understanding of their target audience through an ERG (Exploratory Research Group), followed by an A&U (Attitudes and Usage) study, and rounded out by Persona Connector, an Agile Human  Experience Intelligence solution.