Research Report

Consumer Perceptions of Augmented Reality

Find out consumers' perceptions of augmented reality including how they feel AR technology applies to the retail space and the ways it could be integrated into their shopping experience.

What You'll Learn:

  • How respondents prefer to learn about augmented reality (AR).
  • Which brands respondents mentioned as being the best fits for AR tools.
  • How respondents see AR tools being practically used in their daily lives.