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Research Report

Smart Home Device Adoption

See the demographics, barriers, and triggers of consumers interested in smart home technology for the appliance, home management, and security.

What You'll Learn:

  • Who the current smart home device adopters are compared to those who haven’t adopted smart home devices yet but are likely to in the future
  • What specific smart home categories—and products within those categories—are likely to be purchased in the next year 
  • The barriers and triggers to use for smart home devices and how brands can address these concerns and leverage  communications to increase adoption